Website & Logo Redesign for Tourism & Hospitality

How did we help a travel consultant redesign its website to increase conversion?


Website Redesign - EziAsiaTravel


Eziasiatravel was born from Mark Caldwell’s remarkable experience in Southeast Asia that left him in awe. He has his own podcasts about travel and has written Asia Unpacked to help people explore the beauty of Southeast Asia. Located in Australia, this travel consultant business knows all the shortcuts, hidden, underrated spots and the best culinary spots in your chosen destination. Everything is included in its services, from flights, accommodation, meals and activities, so you can enjoy your vacation worry-free. More importantly, the Southeast Asia tours also come at the best price possible!

Digital Marketing Challenge

The travel industry is highly competitive so it’s important to stand out from the crowd and create a strong digital marketing plan to drive traffic to its website. With unique tour packages that can’t be found anywhere else, EziAsiaTravel has the potential to go far in the travel industry. Unfortunately, with outdated content and a website that is not user-friendly, the travel company needed a website makeover to be able to compete in the travel industry. The website was also missing a logo that could create brand recognition. As part of our monthly marketing services, these are some of the challenges that our team of web experts needed to tackle first for the travel consultant. This change will also help to gain more leads, reach more customers and make it easier for potential customers to notice EziAsiaTravel. All it needed was, a user-friendly website, and up-to-date content, so it can gain more leads through its website. It is no secret that everyone is trying to get to the first page of Google or any other search engine. This was why the travel company decided to reach Top4 Marketing to help boost its website to its maximum potential.

Our Digital Marketing Solutions

Our team of senior web developers worked with the travel consultant to create a comprehensive plan for redesigning its website in order to increase conversion. To do that, we focused on creating an easy-to-use user experience with a clear call to action. We began by analysing their website’s current state and identifying areas of improvement. We created a lead-generation form to make it easier for potential customers to submit enquiries. Our team of in-house creatives also helped redraw the current logo to further strengthen its brand awareness. Additionally, we optimised the website’s content to ensure that it was relevant, up-to-date, and concise. We also worked on EziasiaTravel’s marketing campaign to ensure its online store is optimised for search engines and reaches more customers online. Top4 Marketing successfully turned this travel website to be more convenient to give the best experience for customers. With the help of our professional team, this travel company’s website is now working flawlessly, gaining more leads and attracting more customers. Aside from that, Top4 Marketing also helped this travel consulting company manage its website so it can function effectively to get more happy customers.

Branding, Logo Design, Website, |

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Website Redesign - EziAsiaTravel

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