for Gym Disinfectant

How did Gym Lab further boost the functionality of its website to give the best user experience for its customers?

Gym Lab

Gym Equipment SEO Website Redesign

About

Gym Lab is the ultimate gym disinfectant that is ready to shake up and transform the ever-expanding fitness industry as we know it. The multipurpose, eucalyptus based formula has been scientifically proven to kill 99.9% of germs while eliminating unpleasant odours, deodorising and disinfecting. Designed for use on all gym equipment, non-washable gear and surfaces, and perfect for all those hard to reach places.

Gym Lab’s origins come from a concern for the environment and the endless amount of wipes and paper towels being used to disinfect gyms, clogging up drainage systems and harming the environment. There has to be a simpler and more efficient way. That’s where Gym Lab comes in. Although it is proper gym etiquette, most members don’t sanitise equipment between uses, and nor do gym employees. The unfortunate truth is that the simple sharing of yoga mats, exercise mats, cardiovascular machines and weight training equipment provides germs with the opportunity to travel from person to person. Anytime there are lots of people sweating on gym equipment it creates an environment which is a playground for germs and bacteria, putting your health and immune system at risk. Researchers have proven that equipment such as treadmills, exercise bikes and free weights have more than 1 million per square inch of bacteria alone — making it dirtier than a toilet seat.

Digital Marketing Challenge

After successfully working together to build and improve its website, Gym Lab reached out to Top4 Marketing again, this time for a website redesign. Any professional businesses understand they need to constantly grow and change so as to not lose their competitive edge. Gym Lab wanted to evolve to reflect the aesthetics that appeal best to its customers, to remain modern and relevant. As such, what it needed was an overall refresh to its website.

Our Digital Marketing Solutions

Our team of web programmers worked closely with Gym Lab to fulfill its wants and needs. From overall website tone and style to the technical aspects, we helped them update and improve the functionality of its website. Among the works done were replacing outdated product images with better ones and archiving unnecessary pages to better suit Gym Lab’s customers’ needs. With Top4 Marketing’s work on website redesign, Gym Lab’s website now has the freshening look it deserves.

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